Denim

SS24

Ever since Americans brought baseball or ''besuboru'' to Japan in the late 1800s, it has woven itself into the fabric of Japanese culture, becoming an integral part of their identity.

EDWIN Katakana Baseball Besuboru Editorial Spring/Summer 2024EDWIN Katakana Baseball Besuboru Editorial Spring/Summer 2024
EDWIN Katakana Baseball Besuboru Editorial Spring/Summer 2024EDWIN Katakana Baseball Besuboru Editorial Spring/Summer 2024

Baseball was first introduced to Japan as a school sport in 1872 by American Horace Wilson, an English professor at the Kaisei Academy in Tokyo. The first organized adult baseball team called the Shimbashi Athletic Club, was established in 1878.

Nowadays, the influence of this sport on Japanese society continues to evolve, revealing a vibrant tapestry of community, history, and tradition fostered by both fans and players. At its core, the national phenomenon exemplifies a distinctive characteristic of Japan: the remarkable talent to embrace foreign concepts and transform them into something uniquely profound.

EDWIN Katakana Baseball Besuboru Editorial Spring/Summer 2024EDWIN Katakana Baseball Besuboru Editorial Spring/Summer 2024
EDWIN Katakana Baseball Besuboru Editorial Spring/Summer 2024EDWIN Katakana Baseball Besuboru Editorial Spring/Summer 2024

Introducing the latest addition to our retro-inspired lineup for the Spring/Summer 2024 season: the short sleeve Baseball Shirt. Crafted from 100% polyester, this relaxed-fit shirt embodies the timeless allure of classic sportswear. Completed with our signature EDWIN SUPPLY branding and iconic Katakana Logo emblazoned across the back.

EDWIN Katakana Baseball Besuboru Editorial Spring/Summer 2024EDWIN Katakana Baseball Besuboru Editorial Spring/Summer 2024
EDWIN Katakana Baseball Besuboru Editorial Spring/Summer 2024EDWIN Katakana Baseball Besuboru Editorial Spring/Summer 2024

Expanding on the BESOBORU theme, we've refreshed our retro-inspired sportswear offerings in the KATAKANA collection with a range of new colors. From Hoodies and Long Sleeves to Crewneck Sweats, the Volume Zip Jacket, and a stylish tote bag, there's something to keep you looking sharp even when you're off the field.

Discover the BESOBORU Collection now at EDWIN Stores, selected retailers, and online.

Edwin Katakana Baseball Besuboru Editorial Spring/Summer 2024Edwin Katakana Baseball Besuboru Editorial Spring/Summer 2024
EDWIN Katakana Socks Black Spring/Summer 2024EDWIN Katakana Socks Black Spring/Summer 2024

Photographer: @cho_ongo
Model: @tanakaippei
Art Direction: @laidbug_tyo