AW25
The latest mid-season drop for Autumn/Winter 2025, embraces a letterform that has transcended time - anonymous in origin, yet iconic in presence.
Mid-Season Drop
EDWIN READERS CLUB - エドウィン - Autumn/Winter 2025 - EDWIN READERS CLUB - エドウィン - Autumn/Winter 2025 - EDWIN READERS CLUB - エドウィン - Autumn/Winter 2025
From the military and biker brotherhoods to hip-hop, punk, disco, and streetwear, it has carried generations of counterculture. With origins tracing back to the earliest calligraphic styles, the enigmatic letters evolved from embellished military flight jackets and sports uniforms in the early twentieth century.
Seemingly ubiquitous from the 1970s onwards in youth culture of New York City, this particular blackletter typeface, bold and commanding, would come to adorn the fabric of the most influential music and fashion subcultures of the past fifty years.
A symbol of rebellion and identity, this blackletter typeface now marks the EDWIN Readers Club, reimagined this season as a uniform for independent thinkers.
The latest collection includes a mix of Denim, Tees, Sweats and accessories.
AVAILABLE NOW AT EDWIN STORES, SELECTED RETAILERS AND ONLINE.
EDWIN READERS CLUB - エドウィン - Autumn/Winter 2025 - EDWIN READERS CLUB - エドウィン - Autumn/Winter 2025 - EDWIN READERS CLUB - エドウィン - Autumn/Winter 2025
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